Southwest '70 Peace Festival:
An Inventory of Its Records, 1970, at the Southwest Collection/Special Collections Library
The Southwest '70 Peace Festival, developed by musician Robert Gamble (aka P. J. Belly) and others, was an outdoor music event that ran March 26-28, 1970, on the Floyd L. Reynolds farm near Woodrow, Texas, in Lubbock County. Originally permitted for a site near Dickens, the festival was blocked three days before its opening by an injunction of district court judge Pat Moore. The sudden change complicated infrastructure, with resulting power outages and other problems during the event.
National musical acts Canned Heat, Johnny Winter and Barry McGuire performed, joined by other acts such as the Dallas-based group Bloodrock. The Byrds cancelled; Three Dog Night came to Lubbock but never left their hotel to face the drizzle, dropping temperatures, and howling winds.
Patrolling Texas Department of Public Safety (DPS) officers were supplemented by regional departments, Texas Rangers, and Parks and Wildlife wardens until the law enforcement contingent reached 357 including 60 in plain clothes, according to the Lubbock Avalanche-Journal. Paid attendance peaked at 4,000, by DPS estimates. By Day Three, Easter Sunday, winnowed by 624 arrests that broke the county record for people jailed in a single day, the terrible weather and a decision by upwind farmers to plow and unleash a stinging sandstorm over the crowd, staff, and artists, only 400 people remained at the festival site.
The Southwest '70 Peace Festival collection comprises preliminary and final event posters, charts of the responsibilities of individual organizers, area road maps, land plats, and architectural renderings showing the layout of the grounds, stage construction and amenities proposed for fans and performers. An associated reference file offers news accounts and letters to the editor expressing citizen opinion pro and con.
Artwork has been removed from its original stapled portfolio and interlaced for acid-free preservation. This Oversized material is located in a drawer in the map cases. Except for some minor water stains, the collection is in good condition and is part of the Crossroads of Music Archive.
The collection is open for research. Copyright is retained by the authors of items in this collection, or their descendants, as stipulated by U.S. copyright law.
Some archival collections may be housed in storage outside of the Southwest Collection/Special Collections Library building. Requests to retrieve such materials may take up to 10 business days to complete. Please contact our Reference Department in advance to arrange retrieval.
Audio, video, and film recordings may not be immediately accessible due to format, condition, or copyright status. All items must be digitized prior to patron use. Please contact the Reference Librarian at least 10 days in advance to make viewing arrangements.
(if another description is needed, please provide as much detail as possible, as well as the appropriate staff member to assist i.e. Southwest Collection Archivist, or Archivist of Record.)
Southwest '70 Peace Festival, 1970, Southwest Collection/Special Collections Library, Texas Tech University, Lubbock, Texas
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Processed by: Jon Holmes, 2014